This is Service Design Thinking: Basics – Tools – Cases

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This is Service Design Thinking provides a foundational framework for understanding how to design seamless experiences in an increasingly service-oriented economy. Created through a collaborative process involving twenty-three international contributors, the book reflects the very co-creative principles it teaches. It moves beyond traditional product design to focus on the holistic journey of the…

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Entrepreneurship Marc Stickdorn Startup Nonfiction book Professional Development Management Business Technology Research Design Reference Jakob Schneider

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